Poem in Your Pocket Day takes place every year during National Poetry Month, which was initiated by the Academy of American Poets in 1996 and is now the largest literary celebration in the world. The Guggenheim will celebrate by handing out poems by all three of the museum’s Poets-in-Residence to visitors on April 18. Museumgoers can also stop by the Guggenheim Store on April 18 for 10% off all poetry titles.