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Advertise on Poets.org

Poets.org is the award-winning website of the Academy of American Poets. Our million monthly visitors can find essays and interviews about poetry, biographies of more than 600 poets, almost 2,500 poems, and 200 audio clips of poems read by their authors. Poets.org receives thousands of visitors every day, making it the perfect place for your press, journal, or organization to get noticed.

We offer two unique and successful advertising options:

Homepage Advertising
Monthly Newsletter Advertising

For further information, or to purchase ads, please contact:

Elaine Bleakney
Academy of American Poets
584 Broadway, New York, NY 10012
ebleakney@poets.org
212-274-0343 x13

The Academy of American Poets reserves the right to reject or cancel advertisements at any time.

TERMS: 30 days net. 5% prepayment discount if payment accompanies ad copy by ad copy deadline. Prepayment is required of all new advertisers.

Homepage Advertising

Poets.org is the most popular non-profit poetry site on the web, logging more than 5.4 million pageviews each month. An ad on our homepage—the most frequented single page on the site—is sure to be noticed.

Because real estate on our homepage is incredibly popular, and because we want to keep the homepage looking fresh, we are offering the "Top Button Ad" space to up to five advertisers. These five ads will be in a rotation that assures each ad is seen by 20 percent of homepage visitors. Since Poets.org receives so much traffic, we can still guarantee each ad will be seen at least 50,000 times every month.

Ad Rates

Top Button Ad (rotation of 5):
1 month/80,000 pageviews: $350
2 months/160,000 pageviews: $650

Full Banner Ad:
2 weeks/200,000 pageviews: $300
1 month/400,000 pageviews: $500

Ad Dimensions

Top Button Ad
180 px width by 160 px height
gif or jpg format (no animated gifs)

Full Banner Ad
700 px width by 75 px height
gif or jpg format (no animated gifs)

Deadlines

Ads that will appear on the first of the month must be sent to Poets.org by the 15th of the previous month. Ads that will appear on the 15th of the month need to be sent by the 1st of the month. 

Special Offer

Receive a 10% discount on your purchase when you also buy an ad in American Poet magazine.

See a full-size example of the Poets.org Homepage ads >

Contact

Elaine Bleakney
ebleakney@poets.org
212-274-0343 x13

Newsletter Advertising

The Poets.org Newsletter reaches more than 42,000 poetry lovers each month. Filled with news and events from the literary world and from the Academy of American Poets, the newsletter has been building loyalty and readership since it was launched in June of 2000. Newsletter readers are members of the Academy, as well as people who have signed up for the newsletter while visiting Poets.org.

The number of ads in each newsletter is limited to three (or two if both are Large Skyscrapers). Therefore, you are assured a high receptivity of your ad. Make your reservations early.

Ad rates
(circulation: 42,000 subscribers)

Large Skyscraper Ad:

1 month: $400
2 months: $750

Small Skyscraper Ad:

1 month: $200
2 months: $375

Ad Dimensions

Large Skyscraper Ad
150 px width by 500 px height
gif or jpg format (no animated gifs)
Small Skyscraper Ad
150 px width by 250 px height
gif or jpg format (no animated gifs)

Deadline

The Poets.org Newsletter is sent the second Tuesday of each month. The deadline for inclusion in any newsletter is the 15th of the previous month. Please contact us for information and schedules.

Special Offer

Receive a 10% discount on your purchase when you also buy an ad in American Poet magazine.

See a full-size example of the Poets.org Newsletter Ads >

Contact

Elaine Bleakney
ebleakney@poets.org
212-274-0343 x13

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