Advertise With Us

With tens of millions of visitors to Poets.org each year, more than 100,000 email subscribers, and over 9,000 readers of American Poets, advertising with the Academy of American Poets is the best way to reach the greatest number of poets and poetry enthusiasts.

We offer three web advertising options:

Poets.org
Academy of American Poets Newsletter
Poem-a-Day

Additionally, print advertising is available in our twice yearly magazine, American Poets.

Interested in both print and online advertising? We'd be happy to create a cross-media advertising plan that fits your budget.

Reserve your ads today...

Contact
Stacy Lasner
Academy of American Poets
75 Maiden Lane, Suite 901, New York, NY 10038
slasner@poets.org
(212) 274-0343, ext. 22

Please review the Academy of American Poets’ Advertising Standards & Guidelines below.

ADVERTISING RATES & SIZES

Poets.orgAcademy of American Poets NewsletterPoem-a-Day
All rates are per one thousand impressions (CPM). The minimum purchase is 30,000 impressions. Ad positions include the homepage, education pages, and others. We also have the ability to geo-target your ad based on your preferences.

Top Leaderboard (728 w. x 90 h. pixels)
$26 CPM
$780 Minimum of 30,000 impressions

Homepage Square (300 w. x 150 h. pixels)
$20 CPM
$600 Minimum of 30,000 impressions

Our newsletter reaches over 85,000 subscribers twice a month.

Sponsored Block (40 words with link and image) $800 per newsletter

Featured Banner (612 w. x 120 h. pixels) $650 per newsletter

Banner (612 w. x 120 h. pixels) $550 per newsletter

Square (300 w. x 250 h. pixels)
$400 per newsletter

Poem-a-Day reaches nearly 100,000 subscribers daily.

Banner (612 w. x 120 h. pixels) $550 per newsletter

Square (300 w. x 250 h. pixels) $400 per newsletter

 

ADVERTISING STANDARDS & GUIDELINES

The following guidelines and standards govern the Academy of American Poets’ relationship with its advertising partners. Maintaining editorial integrity and the trust of both the members of the Academy of American Poets and our readers is paramount. To that end:

The Academy of American Poets does not allow any relationship with an advertiser to influence editorial decisions.

The Academy of American Poets makes a clear distinction between editorial and advertising in all of its editorial products. We reserve the right to label any paid content that may be confused with independent editorial material as advertiser-sponsored.

Advertisers are responsible for ensuring that their ads are adequately substantiated and comply with all applicable laws, regulations, and guidelines.

The Academy of American Poets may exercise its discretion to refuse or remove any advertising that does not meet its standards, or is inconsistent with or may bring harm or other damage to the Academy of American Poets' reputation or brand.

 

Production Guidlines

In order for your ad to look its best, please review the following art requirements.

Online ad specs:

We accept online ad files in the following formats: JPEG, GIF (static), and images hosted by third parties. Advertisers are responsible for providing files designed to meet our specs and the exact URL address for linking.

Reservations are booked on a first-come, first-served basis. Online ad files must be emailed to advertising@poets.org 15 days prior to the campaign start date. The Academy of American Poets is not responsible for typos or mistakes in the original ad file provided by the advertiser.

Color: RGB
Resolution: 72 dpi
Format: JPEG or GIF

Send all ad files to advertising@poets.org

Contact: Stacy Lasner, Marketing & Advertising Coordinator
slasner@poets.org, (212) 274-0343, ext. 22

 

Contract and Copy Regulations

Advertisements are accepted upon the representation that the advertiser has the right to publish the contents thereof. In consideration of such publication, the advertiser agrees to indemnify and hold the Academy of American Poets harmless against any expense or loss by reason of any claims arising out of publication.

All contents of advertisements are subject to the Academy of American Poets’s approval.

The Academy of American Poets reserves the right to reject or cancel any advertisement, insertion order, space reservation or position commitment at any time and for any reason.

Positioning of print advertisements is at the discretion of the Academy of American Poets.

All insertion orders are accepted subject to provisions of the current rate card.